so·zie | \ sōˈzē\
- A real person that looks like me
In the early 20th century, boutiques in Europe hired shop-associates of all shapes and sizes so that when a client would come in, the most similar shop-associate would try on the item and show the client how it looks. These shop-associates were called Sozies - the French word for doppelgänger.
Today Sozie exists because shoppers still want to see themselves represented in fashion. We believe in empowering individuality.
FOR SHOPPERS FROM SHOPPERS
Our mission is to be the global technology platform for online fashion that creates and sources fashion content for shoppers, from shoppers.
The Sozie Platform collects and curates content created by shoppers during their in-store or at-home shopping journeys, for fashion retailers to display on their websites to increase the engagement and sales conversion of online shoppers.
Sozies are users of our mobile-app who try-on clothes on-demand at the request of shoppers or retailers. Our product size-match and proximity algorithms, notify sozies in or near stores to try-on clothes and take pictures of products in our mobile-app, which captures their body measurements and product size worn.
The Sozie Marketplace will be the one-stop destination for shoppers that aggregates shopper generated content on fashion from in-store and online.